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All Advisors use the phone as an important communication tool
The problem is that most don’t maximize its effectiveness
Whether you are calling existing clients, centers of influence, your warm market, prospects or cold calls, when you master engaging and enrolling phone conversations you will be supporting your business growth goals, in a time efficient manner.
Phone conversations convey your personality, your sincerity, your belief, your energy, your attitude, your professionalism, and your message.
There Are 3 Dangerous Trends...
Even Successful Advisors Face That Cause Them to Struggle With Effective Phone Calls
DANGEROUS TREND #1 - Focusing on YOUR needs
Are you “going in for the kill” on the phone with your closing techniques? If you are, you could end up killing your potential meeting instead. Old sales training techniques do nothing more than pressure the client or prospect, and as a result they naturally want to retreat away from that pressure - and that pressure is created by you.
DANGEROUS TREND #2 – The "Catch Me If You Can” game
This is when your prospects get slippery. They start to avoid your calls, or don’t return your calls. They hide behind any excuse they can think of, “I’m terribly busy, call back next week” or “Call me in the New Year” or “I have to talk to my spouse first.”
DANGEROUS TREND #3 - Using a sales script to sell
People can tell when you’re reading from a script, even if you think you’re pretty good at it and getting away with it. There’s nothing personal about it and people can pick that up. Being artificial just puts you into the typical “Telemarketer” category.
Register For Our Free Webinar And You Will Learn:
- How to avoid the “push and pull” dynamic between you and your prospect, and be able to schedule more meetings.
- An easy method of building trust and getting your message across - all on one call.
- How to get your message across and eliminate the negative triggers that can lose your sale within seconds.